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We’ve been using fabrics made from recycled plastic bottles for more than 4 years to make the outer fabrics of our EcoSplash collection. We are proud to say that 50% of our clothing collection is now made from recycled fabrics, not just the shell fabrics, but the linings and any padding too. By 2025 our goal is to use recycled materials for our accessories and footwear too.
We are committed to ensuring all our outerwear uses protective, waterproof finishes that do not pollute the planet. This means different finishes for different fabrics to make sure they still perform to the highest level. The finish and the trims on our PuddleFlex and Rainy Day collections and Puffer Jackets meet the Oeko-Tex Standard 100 which means that that every component of each product meets the highest level eco standards which in simplest terms means no substances or processes are used that could pollute or harm in anyway. The waterproof coatings on our EcoSplash and Originals collections, ScampSuits, Blizzard and Parka Jackets are using Bionic Finish Eco natural, chemical free technology.
As a part of our commitment to reduce plastic waste, we send every customer order out in a lovely recyclable paper bag. Our products are kept safe and clean in biodegradable polybags before they go off to meet their new little owners and get muddy. These bags can bio-degrade in 1-3 months when placed in your normal bin.
Our products are made for adventure so they are super durable and resist the rough and tumble of active outdoor play. We encourage growing explorers to hand down their Muddy Puddles gear to smaller children, their younger siblings or friends. We’ve even put a message on the label in each garment to remind them: “Made to pass on to someone smaller than you”.
We make sure we find a new home for the lovely rainwear and skiwear samples that are left behind from previous seasons. We donate them to children’s charities and other amazing partners who we know will put our products to good use.